Cape Cod · The water is open
CHUM: Blood in the Water — a Cape Cod party game Cape Cod

The sharks are real — and your family is worse.

A hidden-traitor party card game · 4–10 players · ten minutes to learn

Founders lock launch-day early-bird pricing + a Kickstarter-exclusive card.

Play the free mini-game → Follow on Kickstarter →

In private Cape Cod playtests now · be first in the water at launch.

You're on the list. 🩸 Now drag a cousin in with you — share it →
Wait — the sharks are actually real?

Yes. That's the whole point.

Fifty years ago a movie made everyone afraid to go in the water off a fictional New England island. Then something strange happened: the sharks came back for real.

The gray seals returned to Cape Cod first — thousands of them, on the same beaches the tourists wanted. The great whites followed. Now there are tagged white sharks cruising the same shoreline where people swim, an app locals actually check before they get in, and a coast that learned the hard way the fin on the horizon isn't a special effect anymore.

We grew up here. We took the real thing the Cape lives with every summer and turned it into a party game about the only thing scarier than a great white: the people you're related to, trapped in one beach house, each quietly deciding who gets fed.

This part isn't fiction — and the novel, CHUM: Blood Relatives, leans all the way in.

Somebody's getting fed. The game decides who.

How a round goes

Stay in the water to score. When the shark hits, grab a preserver — or get eaten.

Great White force badge 01 · Deal in

Everyone's in the water.

Press your luck and rack up your catch. The longer you stay in, the more you score — and the more exposed you are.

Frenzy force badge 02 · Blood in the water

The shark hits.

Frenzy. Everyone's a target at once. Play a Distraction, a Not Today — or read the table and pick who you'll let sink.

Distraction / life preserver force badge 03 · The grab

Too few preservers.

Lunge for a life preserver before your cousins do. There are never enough. Last one floating wins.

The twist: one player is secretly the Dealer — quietly deciding who the water takes while everyone else scrambles to read who's doing it. Hidden role, real betrayal, no mercy.

Why you'll lose friends over this

Easy to learn. Impossible to forgive.

The shark is the second-scariest thing here.

The fin in the water is real. So is the cousin who'd feed you to it for the master bedroom. Hidden traitors, a grudge or two, and a table that turns on itself by round three.

Ten minutes to learn. All weekend to resent.

4–10 players, hidden roles, secret agendas. Survive a round and you can survive anything. Except each other.

Made on the Cape. Not for tourists.

Written by people who check the shark app before they swim and screen their grandmother's calls. The relatives, unfortunately, are based on someone.

Meet the cast

You already know these people.

That's the problem. Every share house has them — now they're cards, and one of them is chumming the water.

The Trust-Fund Yachtie The Instagram Influencer The Crypto Day-Trader The Wellness Guru The Blackout Uncle

Sixteen archetypes in the Cape Cod edition. Everyone sees themselves in one. Nobody admits which. Which cousin are you? →

You don't have to outrun the shark.
Just your cousin.
— a note from the table
Join the founders →
The five Forces

Five Forces. One life preserver. Good luck.

Great WhiteGreat WhiteThe kill.
FrenzyFrenzyThe scramble.
DistractionDistractionThe defuse.
See the FutureSee the FutureThe warning.
Not TodayNot TodayThe refusal.
The Sandbar Breach — a Great White card The New Seabury Lobster Roll — a Distraction card
One title, every format

CHUM: Blood in the Water.

One Cape, one cursed family. The card game comes first — a companion app and the novel CHUM: Blood Relatives follow.

Read the novel → chumthebook.com
CHUM: Cape Cod Edition card back
Cape Cod Edition
The one we're launching. Hidden traitors, a beach house, and a grab for too-few life preservers. 4–10 players.
CHUM Family Edition card back
Family Edition
Make it your crew — your names, your inside jokes. A personalized deck, made to order.
Join the founders list

Be first in the water.

Everyone who joins before launch is a CHUM founder: launch-day early-bird pricing (~25% off), a Kickstarter-exclusive promo card you can't get later, and first-48-hours access before the public. Free to join; one launch email. Built on Cape Cod · in private playtest now.

Founder pricing locks at launch · one launch email · unsubscribe anytime · Privacy

You're a founder. 🦈 Send it to the cousin you'd feed first — share →
Questions

Before you get in the water

Is this real or just a theme?

Both. The sharks off Cape Cod are genuinely back — that part is real history. The game is a fictional, comedic hidden-traitor party game built on top of that real backdrop.

Is this making fun of real shark attacks?

No. The real history we treat as sober fact, never a punchline. The comedy is always pointed at the fictional family at the table, never at anyone who was actually hurt.

How many players, and how long to learn?

Built for 4–10 players, teachable in under ten minutes. If your group likes hidden-traitor party games, you already know how to play this.

What do I get for joining the list?

Everyone who joins before launch is a founder — early-bird pricing and first access when the game launches, locked in the day the campaign goes live. It's free; we just email you when it's ready.

When does it launch?

We're finishing a private playtest over the summer, then launching the campaign. Get on the list and you'll be first to know — and first in.